TV companies still betting on 3D TVs

Recently, Li Dongsheng, chairman of TCL Corporation, publicly told the media that TCL high-end flat-panel TVs will be fully equipped with 3D capabilities in 2011, making it a standard. TCL believes that 3D TV will fully explode in 2011. TCL has fully prepared for the arrival of the 3D era and is leading the development of China's 3D TV industry standards.

In addition to domestic companies, Sony, who has always been low-key, is afraid to miss the development opportunity brought by 3D. Recently, Sony stated that 3D functionality has covered 19-65-inch LCD TVs. In 2011, the proportion of Sony TV 3D products will increase from 25% last year to 60%. Samsung, another color TV maker, is not only the first to sell 3D TVs in terminals, but also claims that 3D TVs have reached 1 million units in the global market.

All along, because 3D TV has not broken through obstacles such as “content bottlenecks” and “visual security bottlenecks”, market feedback is less than expected. Appliance analyst Liu Buchen pointed out that the 3D market is not really open. If companies provide 3D functions to low-end and mid-range TVs, they will undoubtedly increase the cost. If the market is not yet open, the funds it occupies cannot be quickly withdrawn. However, he also affirmed that the advent of 3D TV is a major breakthrough in display technology.

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