ZTE’s high-level personnel reappears! Zeng Xuezhong will leave

The rumors of the rivers and lakes are not expected to leak, the rumors of the rivers and lakes are on schedule - ZTE new products are coming soon, but it has ushered in tremendous changes: the current ZTE mobile phone leader Zeng Xuezhong (microblogging certification for ZTE executive vice president, terminal CEO, chief experience officer) will leave Ren, more dramatic is the mysterious successor or Yin Yimin (now the managing director of ZTE) who retired as president of ZTE in 2010.

For Yin Yimin, netizens with deeper qualifications should not be unfamiliar. From February 2004 to 2010, he served as president of ZTE Corporation. In 1988, he graduated from Nanjing University of Posts and Telecommunications (now renamed Nanjing University of Posts and Telecommunications). Professional and technical background with electronic systems.

In the beginning of 2004, Yin Yimin stood out from the five major generals trained by the founder of ZTE, Hou Weigui, and successfully replaced Hou Weigui as the president. I have done a lot of work for the development of ZTE's new products and the expansion of overseas markets. In the six years since ZTE took office, ZTE’s performance has steadily improved, but compared with Huawei’s “dead rival” Huawei, there is clearly a problem of slow development. This may be the root cause of Yin Yimin's departure.

ZTE’s mobile phone is in success or failure.

Speaking of Zeng Xuezhong, the first impression may be his baby face. The easy-going character and modest and steady work are called "Zhongxing Boys". Zeng Xuezhong, who graduated from the Physics Department of Tsinghua University in 1996, joined ZTE. This year is his 20th year in ZTE.

From the time when Zeng Xuezhong took office in 2014, the author has been observing. He did bring changes to ZTE terminals that used to be used by operators. The reporter used the term "new weather".

However, it is difficult to resist the general trend.

According to Xiao Bian's observation, Zeng Xuezhong has grasped and understood the industry trends since he took office, and is willing to try new methods.

But as Wang Yanhui, secretary-general of the China Mobile Alliance, pointed out, as a trader, regardless of ZTE’s Zeng Xuezhong or the boss of other mobile phone companies, no one is unclear about the new era of mobile phones to take the high-end route, but know that the industry’s general direction and enterprises can really Smooth implementation is two different things. Without the accumulation of core technologies or resources, it is difficult for a clever woman to be a leader. Any trader in the mobile phone industry can hardly make a difference.

Huawei is able to triumphantly advance to Haisi, and it is also closely related to Huawei's timely adjustment of its product strategy to abandon the low-end and insist on taking the high-end. Huawei has not established a high success in Mate 7 until it has achieved great success.

ZTE, which is similar to Huawei's resources and talents, is like a student with good qualifications but often can't test good grades. It is anxious and always expects.

Xiao Bian believes that the problem of ZTE's mobile phone is not the trader, but whether it has real decision-making authority and a quick response support system to adjust the product strategy more flexibly and timely.

According to the company's paper, this change is aimed at improving the strategic position and management level of the mobile phone business. With the higher strategic position and management level of the ZTE mobile phone business, there may be a period of time.

Xiao Bian noted that after this adjustment, Zeng Xuezhong will serve as an EVP to assist Yin Yimin. The author believes that this is a more appropriate arrangement. After all, ZTE’s time for Zeng Xuezhong is still too small. The lessons learned by a general in the past three years will be the experience of ZTE’s mobile phones and new coaches.

Old man is squatting, aiming for a thousand miles

However, no matter what, Yin Yimin is not an executive who flies from the outside. Observing Yin Yimin's resume, he was born in technology and worked as a research and development director at ZTE in 1991. Many of ZTE's outstanding products came from his handwriting. The qualifications of ZTE in the past 20 years have also created a network of his prestige and intricate relationship. At the beginning, Yin Yimin was chosen as the successor and it was a matter of course. Although the gap between ZTE and Huawei has widened, Yin Yimin has not been big. In fact, during his tenure, ZTE has been developing steadily.

Now, after a lapse of six years, Yin Yimin once again returned to take charge of ZTE’s mobile phone printing. It can be seen that ZTE Group has the determination and courage to reform. This is a thing worth looking forward to, and Yin Yimin’s six years after he retired as president of ZTE. In the time, ZTE has a very experienced investment management experience in the ZTE system, which will greatly help ZTE's mobile phone renaissance, and may lead to the transformation of ZTE's entire system in the future.

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