AUO: The price gap between LED/CCFL backlight TVs continues to shrink

According to reports, AUO Global Vice President Paul Peng said recently that the price of mainstream LED-backlit TVs will drop to 50% more than CCFL-backlit TVs this year. Just last year, the price of LED-backlit TVs was twice as expensive as CCFL-backlit TVs.
Paul Peng also believes that LED backlight TV shipments will be ten times this year, 40-inch LED-backlit TV will cost 50% of CCFL backlight TV, but the two backlight modes are 18.5-inch and 19-inch TV. There will be no gap in prices. Different manufacturers have different development directions in LED, some develop large-size high-end models, and some develop small and cheap models.

LED-backlit TVs have only 10% of global TV market share last year, and this year's figure will grow to 20%. Paul Peng believes that as the price of LED-backlit TVs and CCFL-backlit TVs continues to shrink, the demand for LED TVs will further increase.

According to sources from the industry, in order to compete for more market share, some manufacturers began to adjust prices. The price of LED-backlit TVs fell by 5-6% in January, and the average selling price of LCD TVs in January fell by 1-2%.

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