Huaqiang Benbang Lighting Zhang Faquan's refined spirit (Figure)


Foreword: Huaqiang Benbang International Lighting is proud of its huge network marketing system and strategic planning for the whole country. Behind Huaqiang Benbang, there are many unseen struggle stories. For example, Zhang Faquan, general manager of Guangzhou Huaqiang Benbang Co., Ltd. has made positive contributions in the development of Huaqiang Lighting. The words "Zhang Faquan" are all over the country. No one in the state network knows, no one knows...


Obeying the arrangement of the lighting industry

In the 1990s, during the special historical period of the transition of the market economic system, a large number of state administrative cadres were assigned to state-owned enterprises and institutions. Zhang Faquan was transferred from Guangzhou Textile Industry Bureau in 1995 to Guangzhou Hengxing Lighting Appliance Co., Ltd. (formerly Guangzhou). Deputy General Manager of Light Bulb Factory). At that time, the Chinese lighting industry was in its infancy. The whole industry was still the best-selling light source type products such as bulbs, lamps (T8, T9, T10) and ring lamps produced by the Guangzhou Light Bulb Factory. There are also special advantages in terms of price, such as ordinary light bulbs, when the wholesale price is sold at 8-9. It was not until the second half of 1996 that it began to slip to more than six corners. At this time, Zhang Faquan came to the lighting industry from the political circle, and since then he has a close relationship with the light industry.

Resigned from the sea to get to know Cai Ganqiang

Although from the political circle to the business community, Zhang Faquan, who was the deputy general manager of Guangzhou Hengxing Lighting Appliance Co., Ltd. at the time, was still not willing to live with a cup of tea and a newspaper every day. He also made suggestions for stellar lighting, hoping to help the stellar lighting shine with a single inch of publicity. The old state-owned enterprises are hard to return, the old thinking is difficult to reverse, and the old mechanism is back to heaven. Therefore, Zhang Faquan quit his job at the time when most people thought it was an "iron rice bowl" and it has since swept into the long sea of ​​business.

Zhang Faquan, who went to the sea, has left the lighting industry despite being out of the backward state-owned enterprises. In the face of the domestic lighting that just started to spray, he accidentally met Cai Qianqiang, the chairman of Huaqiang Lighting (the predecessor of today's Huaqiang Benbang International Lighting), which was famous in the domestic lighting industry. After a period of exchanges, the two have a similar feeling to the development of the domestic lighting industry. After a period of market research, Zhang Faquan had a certain deep understanding of Huaqiang's market prospects, so he decided to work together with Cai Ganqiang to jointly promote Huaqiang Lighting.

At that time, Huaqiang was mainly engaged in the operation of popular lighting, and still did not really get involved in the field of light source. The domestic light source market is still in its infancy, and there are few companies producing light sources in the market. There is a huge space in the booming light source market. Cai Ganqiang is also very optimistic about the light source field. Therefore, after joining Huaqiang, Zhang Faquan has broadened a new development field for Huaqiang with his foundation for operating the light source market during stellar lighting. Since then, Huaqiang has made a five-year development plan based on detailed market research, hoping to rank among the top three in China's lighting field within five years. As a result, after only three years of operation, Huaqiang Lighting jumped up and together with Foshan Lighting and Zhejiang Sunshine Lighting, the top three in the domestic lighting industry. Huaqiang Lighting has been fascinated by this trend, and has continuously produced many classic stories that are remarkable.

Layout of national mergers and acquisitions of state-owned enterprises

Since Huaqiang Lighting entered the field of light source, the development momentum has been very strong. Therefore, Cai Ganqiang and Zhang Faquan, who already have a fairly basic foundation, believe that it is time to lay out the national market and open up the Central Plains. Later, after detailed investigation and careful selection, Huaqiang Lighting continued to stage a merger in 1999 and 2003. In 1999, it successfully merged Hunan Hengyang Bulb Factory and established Hengyang Huaqiang Lighting Co., Ltd.; Hubei Xiangyang Bulb Factory established Hubei Shuyang Huaqiang Lighting Co., Ltd.; in 2001, it merged with Xiangyang Bulb Factory and successfully merged with Fuyang Fluorescent Lamp Factory to establish Hubei Huaqiang Benbang Lighting Co., Ltd.; in 2003, successfully acquired Zhongguang of Boai County, Jiaozuo City, Henan Province. The group established Henan Boai Huaqiang Benbang Lighting Co., Ltd., which mainly produces lamp panels and lamps. Huaqiang Lighting stepped into the Central Plains, and both hands reached out to the surrounding area. Then they changed the brand image of Huaqiang Volkswagen and launched the state brand. From then on, it was even higher.


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