Engadget Chinese Station reported on December 21
Recent indications indicate that the future development of 4K video is confusing. Video sites using the H.265/HEVC video format need to be authorized by the HEVC Advanced organization, but the licensing fees for the latter have opened up some lions, and many technology giants have turned to develop their own license-free formats. In the final moment, HEVC Advanced also began to change its own authorization system. The license fee after the price adjustment may still be expensive for some users, but it is actually cheap enough and the future of 4K content is also guaranteed.
The new authorization rules not only cut the rate by half, but also limit the annual amount to 250-400 million US dollars per year (depending on the type of service or equipment, approximately 1620-25.92 million yuan). This means that industry giants like Apple, Netflix or Samsung can get 4K licenses without losing a lot of profits. In addition, all content available for free viewing by users will no longer be subject to licensing fees, so public television and free video sites will not have to worry about the cost.
While this does not necessarily prevent the development of HEVC alternatives, it does avoid the hassle of trying to create or move to other 4K video standards (such as Google's VP9). Most of the current 4K TVs support the HEVC video standard. As long as this format can be popularized, your home 4K TV should not be eliminated soon.